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Wednesday 20 January 2010

Marketing Functions

Marketing Functions are divided into the following three major groups

(a) The Function of Exchange:
1. Buying (or Assembling)
2. Selling
(b) The Function of Physical Supply:
3. Transporting
4. Warehousing
(c) The Facilitating Functions:
5. Standardization and Grading
6. Market Financing
7. Market Risk
8. Marketing Information and Market Research

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